FAQ

Questions we hear, with real answers

Pricing, scope, partnerships, security. The honest version.

AI Consulting

How is a DarkHorse AI consult different from "having someone explain AI to us"?

We understand more than AI. We understand business, business processes, security, IT, and infrastructure, and we understand what AI can actually do. We know what ships in the box from the major vendors, what has to be a custom build for your specific need, and how to weigh the tradeoffs. To be honest, coding is one area where AI has already surpassed most humans. Guided by someone who understands how the internet, protocols, security, and software actually work, that capability produces beautiful, fully functional websites, front and back end, at a speed that is unheard of for a human team. That is the difference. You are not getting an AI explainer. You are getting AI driven by people who run an MSP.

Do you require a long engagement to start?

No. The first engagement is a scoped assessment. You walk away with a written plan whether you continue with us or not.

Will you work with our existing IT provider?

Yes. We coordinate with internal IT and outside MSPs all the time. Our experience runs in both directions.

What if we already use Microsoft 365 and Copilot?

We work alongside your existing tools. The right answer is whatever produces the outcome safely. We do not push a particular vendor.

What size businesses do you work with?

Small to mid-sized businesses, agencies, and the kind of regional firms that have outgrown spreadsheets but cannot justify an enterprise integrator. If you are at that scale, we are the right fit.

AI Automation

What is the smallest project worth doing?

If a single workflow eats two hours a week across your team and is reasonably repeatable, it is probably worth automating. That covers a surprising amount of office work.

How do you handle exceptions and edge cases?

Every automation we build has human checkpoints where judgment matters and full audit trails for everything that runs unattended. Exceptions surface to a person rather than getting buried.

What tools do you build on?

Whatever your business already runs. We work with Microsoft 365, Google Workspace, popular CRMs, accounting systems, and the major AI APIs. We avoid forcing you onto a new platform unless it is the right call.

Who maintains the automation after it ships?

We do, unless the project scope says otherwise. Ongoing maintenance is the default. If you would rather your own team or your existing IT provider take it over, we document everything to a standard that makes the handoff clean.

How do you measure whether an automation is working?

We agree on the measurement before we build. Time saved, error rate, throughput, response time, whichever is appropriate. Then we report on it.

AI Classes

What are the three class tiers?

Beginner AI Class covers safe use, prompting, and recognizing what AI gets wrong. Intermediate AI Workflow Class moves into building repeatable workflows. Advanced Agentic AI Class covers multi-step agents, evaluation, and supervision.

When do classes start?

Cohort dates announced soon. Request class info and we will reach out as soon as dates are set.

Do you offer private team workshops?

Yes. Private team workshops are tailored to your industry and your specific tools. We come on site or run them remotely.

Is the class material technical?

It depends on the tier. Beginner is for anyone. Intermediate expects comfort with everyday business software. Advanced expects developer or analyst comfort.

Will I leave the class with usable artifacts?

Yes. Every class produces written prompts, playbooks, and policies you keep.

Agencies

Do you compete with my agency?

No. We work behind the scenes to empower your agency, not replace it. Your client stays your client. Your brand stays in front. DarkHorse AI provides the systems, strategy, and technical depth in the background.

Is the partnership white-label?

Yes. Everything we produce can ship under your agency brand. We have no incentive to chase your clients.

How do you handle communication with our clients?

Default is no direct communication. Your account manager is the single point of contact. We coordinate behind the scenes. When a client wants a technical conversation, you decide whether to bring us in.

What kinds of agencies do you partner with?

Marketing agencies, website design companies, and SEO firms. Anyone who sells services to businesses where AI integration, automation, or website production would deepen the relationship.

How do we get started?

Request a demo on the For Agencies page. We will run a no-obligation private call and show you the system.

Security

What happens to our data when we use AI tools?

That depends on the tool. Most public AI vendors have terms that allow them to use prompts for training unless you are on the right tier. We help you understand the actual policy for each tool and route sensitive data accordingly.

Do you offer private AI that does not send our data anywhere?

Yes. We build private and local AI systems for businesses that cannot send data to public vendors. Models run inside your environment, retrieval is controlled, and audit logs stay with you.

How do you handle compliance like HIPAA or PCI?

We treat compliance as a design constraint from the start, not an audit problem at the end. We work with your existing compliance posture rather than rebuilding it.

How does this connect to DarkHorse IT security services?

DarkHorse IT runs a domain and email security scanner at darkhorseitsecurity.com plus broader MSP-grade security work. DarkHorse AI extends the same security thinking to your AI footprint.

What about prompt injection and other AI-specific attacks?

We design for it. Inputs from outside your business are not trusted. Tools an agent can call are restricted. Human approval gates sit on anything destructive. We treat AI like any other untrusted user.

Pricing

Why is pricing not on the website?

The work varies too much. A two-week automation engagement, a private AI deployment, and an agency partnership all look very different on paper. We quote after we understand the scope.

Do you offer fixed price or hourly?

Both. Scoped projects with clear deliverables go fixed price. Ongoing work and exploratory engagements go hourly or retainer.

How much does the first engagement cost?

The first consult is a real working session, not a pitch. We will tell you the scope and the price before any work begins.

Do you publish pricing for classes?

Class pricing is provided when cohort dates are confirmed. Request class info to get on the list.

Are there any contracts longer than a year?

Retainers are typically month to month or quarterly. We do not lock clients into long contracts.

Question not answered above?

Ask it. We answer everything that comes in through the contact form within one business day.

Request an AI Consultation